"Our ambition has always been to craft exquisitely beautiful, exceptional-quality clothing."
Oleana is a family business founded in 1992 by Signe Aarhus, Hildegunn Møster, and Kolbjørn Valestrand, with the aim of creating new jobs in the Norwegian textile industry. At the time, most of the production in Western Europe had moved to countries where labour was much cheaper. The company wanted to prove that it was possible to counter the dominant business model by trusting people and creating exceptional products.
The materials they chose, wool, alpaca and silk, are not only of high quality, but also good environmental choices. Oleana's collections are produced in the brand's own factory in Norway.